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What is the true value of a Disaster Recovery (DR) Plan?






Artigo por Armando Martinho – CTO Linkcom


Adopting a robust Disaster Recovery (DR) plan is not just a matter of technical infrastructure; it is a key determinant of an organization's longevity and resilience in today’s environment. With the growing complexity of digital infrastructures and the sophistication of cyber threats, organizations must be prepared to respond quickly and effectively to any disruption.


The real impact of a disaster, whether a system failure or a cyberattack, is rarely fully understood until the incident occurs. At that point, the ability to mitigate damage may already be severely compromised. This highlights the vital importance of preemptive preparation, where a well-structured recovery plan not only minimizes damage but also ensures an effective response and a swift return to normal operations.


In today’s world, disaster recovery goes beyond traditional technical failures. The rising threat of cyberattacks demands that recovery plans include steps for dealing with post-attack scenarios.

Companies must know exactly what to do, what the priorities are, and in what order to execute actions. Without a clear plan, recovery becomes chaotic, exacerbating damage and prolonging downtime.


Therefore, identifying organizational assets and mitigating risks is the cornerstone of any effective disaster recovery plan. Risk recognition and the implementation of proactive measures such as regular backups, enhanced cybersecurity, and/or system redundancy are essential to reduce the impact of potential failures. Beyond minimizing effects, in some cases, these measures can help identify failures and even prevent disasters.


The true value of a disaster recovery plan lies in its ability to ensure a swift return to normal operations, with time being a critical factor. Companies without an adequate plan can face catastrophic losses. Imagine the costs of a cyberattack, hardware failure, or natural disaster. Recovery without a solid strategy can be devastating in terms of both resources and time.


Real Examples of Impact by Sectors


  • Healthcare Sector:

    • Problem: A ransomware attack on UVM Medical Center in the USA caused a complete system shutdown.

    • Impact: Recovery took three weeks, resulting in an estimated $50 million in losses, primarily due to lost revenue and interrupted patient care.

    • Solution: A robust recovery plan, including regular backups and immediate response protocols, could have minimized downtime and financial losses.


  • Financial Sector:

    • Problem: The Petya ransomware attack affected several global companies, including the National Bank of Ukraine and pharmaceutical company Merck.

    • Impact: It is estimated that this attack caused losses exceeding $10 billion worldwide.

    • Solution: Data redundancy with air-gap system isolation and controlled failover processes are crucial to ensuring operations continue without interruptions, maintaining customer trust.


  • Retail and E-Commerce:

    • Problem: During the global WannaCry attack, major companies like FedEx and Renault were forced to halt their operations.

    • Impact: The global financial losses associated with the WannaCry attack were estimated at $4 billion.

    • Solution: Cloud-based infrastructures with real-time data replication could have ensured the continuity of operations, minimizing the impact on customer experience.


  • Industry:

    • Problem: Engineering company EMCOR Group suffered a ransomware attack from the Ryuk virus, resulting in critical operations being disrupted.

    • Impact: The total recovery from the attack caused more than $60 million in losses globally.

    • Solution: Continuous system monitoring and the ability to roll back software quickly could have minimized downtime and maintained production continuity.


The implementation of a disaster recovery plan should not be viewed as an isolated responsibility of a single company. The interdependence between partners, suppliers, and clients demands a global awareness approach. All players in the value chain must be prepared because, if everyone has protected and resilient operations, there will be fewer entry points for potential attacks. This paradigm shift is essential to ensure operational continuity in times of crisis.


Ensuring disaster recovery is not just about restoring systems — it's about ensuring the resilience of all business operations. An effective disaster recovery plan should be viewed as a critical strategic tool that not only ensures the survival of the business in the face of unexpected adversities but also its ability to thrive.


At Linkcom, we have the knowledge and solutions necessary to help companies develop and implement effective disaster recovery plans, capable of protecting critical assets, minimizing the impact of disasters, and ensuring operational continuity. It’s not just about surviving an incident but ensuring that, even in times of crisis, your organization can prosper and continue to grow.


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